An ethical Week, 30 years of Tsinghua University, where are the Chinese CEOs?

30 Years ago I raised my hand and made an oath to serve the Queen of Britain (not the Netherlands, I was a girl scout in the UK).  And also 30 years ago, the Tsinghua University was founded in China.  To celebrate this joyful fact, the University’s School of Management and Economics organized an Ethical … More An ethical Week, 30 years of Tsinghua University, where are the Chinese CEOs?

Indulge your Conscience- rethinking the sustainability dilemma in the Agro-Food Sector in China

Indulge your conscience- I want a car that fits this slogan, a mix of a Jaguar and a Tesla… someday, when I grow up. Indulging my conscience.. actually I was thinking about my preference for organic Food in China, and what this means for me and my family: do I buy just a Healthy feeling … More Indulge your Conscience- rethinking the sustainability dilemma in the Agro-Food Sector in China

Donor Dancing, CSR for the Healthcare industry and tips from NGOs

Last Wednesday  I had the opportunity to give a seminar on CSR for a group of idealists in field of Healthcare here in China.  All the participants turned out to be working for NGOs, for children who were blind and orphaned, children of Convicts, sick babies with poor parents who needed medical attention etc.  The … More Donor Dancing, CSR for the Healthcare industry and tips from NGOs

Air pollution and Smoking, and a new Roundtable for companies fighting Cancer in China

A stupid new regulation at the Bookworm Beijing The Bookworm, a bookshop and restaurant in Beijing, has just changed their non- smoking policy to no problem with smoking after 18.00 hours.  That will make the air cleaner here!  Anyway, now that I am talking about Cancer and air pollution; I was at a presentation this … More Air pollution and Smoking, and a new Roundtable for companies fighting Cancer in China

The China Mobile trick and benefits from CSR in the Healthcare market in China

China Mobile, the largest telecom provider in the world China Mobile was working a few years ago on their Corporate Social Responsibility and business strategy, and one of the main new ideas they had, was to bring their mobile technology to the people of China in the most remote areas of this Country: a huge … More The China Mobile trick and benefits from CSR in the Healthcare market in China